Didier Dessens, Digital & CRM Advisory

Didier Dessens, Digital & CRM Advisory

The Ai-Augmented Transformation

Have you come across the term “Augmented Transformation”? This morning, as I sipped my coffee and soaked in the sunshine, my table was strewn with newspapers and articles. They ranged from “Spotify’s talent acquisition troubles in Sweden” to debates on whether “Apple should integrate ChatGPT.” One article, in particular, stood out. It delved into the concept of “Augmented Transformation.” This idea is catching fire, especially with the rise of various GPT models. Essentially, “Augmented Transformation”

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